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Posts tagged with ‘web presence’

  • Company Blog Eating Your Time? Get a Ghost Blogger

    By Mellissa Thomas on December 7, 2012
    You’re busy rocking your bootstrapped business, and to avoid extra expenses, you write your company’s blog posts, or delegate it to one of your employees as another hat to wear in addition the other million things you need to get done, right? But here’s the rub: despite your regular postings, you have a nagging feeling the blog can be performing […]
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  • Why Your Business Blog MUST Have an Email List – and How to Start

    By Mellissa Thomas on October 26, 2012
    The most important element of your business blog is its readers – unless you’re satisfied with having no audience for your content, of course. Many people tout social media marketing as one of the key ways to grow that audience, which sounds good in theory. However, while social media marketing is indeed the quickest way to get readers to your […]